Newsmakers

Former Trump Aide Hope Hicks Joins Megyn Kelly’s Devil May Care Media As COO

Hope Hicks is stepping into a new chapter in her high-profile career by joining forces with media personality Megyn Kelly in a bold expansion of Kelly’s independent media company. Hicks will take on the role of chief operating officer at Devil May Care Media, the company founded by Kelly in 2020, and will be responsible for overseeing strategic growth across video, audio, and digital platforms.

Hicks, a former top aide to Donald Trump, previously served as White House communications director and later returned to the administration as counselor to the president. After her time in government, she held a senior executive position at Fox Corporation and most recently worked as a communications consultant. Her new role marks a pivot into the media world, where her operational and strategic skills will help drive the company’s evolution.

The partnership signals an intriguing convergence for both women, whose public profiles were shaped in part by their association with Trump. Kelly, once a sharp critic of the former president, has since voiced support for him in recent public statements. Hicks, for her part, has maintained a lower profile while continuing to play a role in key political and legal developments behind the scenes.

Devil May Care Media has grown significantly since its launch, anchored by The Megyn Kelly Show, a daily program on SiriusXM, along with other programming under the MK Media banner. The Megyn Kelly Show has built a substantial audience, with millions of subscribers and hundreds of millions of views across social platforms. The company has expanded to include additional shows hosted by journalists and cultural commentators, and is preparing to launch new programming including a true crime channel.

Hicks brings considerable experience in business development and high-level communications, and her addition is seen as a strategic move to scale the media company’s reach and influence. Kelly has described her as a strong, smart, and poised professional who aligns with the company’s ambitions. With Kelly continuing to lead content and Hicks managing operations, the venture appears poised for significant growth.

Published by Tandy Culpepper

Tandy Culpepper is a veteran broadcast television, radio, and online journalist. He has reported extensively for multiple outlets including CNN Radio, CNN.com, People.com, He was senior correspondent for CNN's internationally-syndicated television news service, Turner Entertainment Report.

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